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What is PowerPoint Presentation: Who Needs It and Why? We are all familiar with PowerPoint and we all strive to create a better presentation each time with its help. The reason can be to impress a client, to report to...
Anyone who’s ever been a student will agree that writing an essay is not easy. In fact, it seems to be quite a challenging task: finding proper ideas, arranging the text according to the rules, keeping the style consistent throughout...
A few years ago, all a business had to do to run a content marketing campaign was publish a few blog posts. Sounds easy? Times have changed and content copywriting is a lot more elaborate today than it was a...
Transition Words Definition: Why Text Needs Connecting Words Some authors just have that magic touch… You start reading their piece and you suddenly reach the end, thirsty for more. This happens with content that is read so smoothly that the...
Writing a great resume is not an inborn skill. However, with a poorly written one, there is a very slim chance of getting an interview – let alone a decent job. Even with extensive experience and exemplary education, these factors...
What Is Affiliate Marketing? An affiliate marketing definition is a fancy new phrase, but what does it entail? Basically, to define affiliate, one word is enough: attachment. Affiliating to something means attaching to its value. In such a way, affiliates...
Objective Students must develop and submit two originally written papers in the style of a case study in promotional strategy. Each paper must be about an existing business and contain a survey of indepth research on an issue that is...
Happy Valentine’s Day Quotes are relevant each year as the month of February approaches. As a matter of fact, these quotes not only have to do with the feelings of romantic love. There are also such feelings as friendship and...
People’s buying behavior has changed a lot over the past years. We are too busy nowadays to listen to salespeople or read long emails promising a spectacular solution to a problem. Most would rather trust a friend who has already...
Why Marketing Fails Happen The biggest marketing fails are usually the results of pretty good (in theory) ideas. In the conference room, there are no bad advertisements – there are only bad ideas. Many marketers are fooled into thinking that...
