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Browse through a diverse collection of articles that span beyond the conventional categories. Whether it's a deep dive into a niche topic or a fresh perspective on a popular subject, find it all here.
The Difference Between Advertising And Marketing: Content Marketing And Paid Advertising As a business owner and a blogger, you are most likely struggling between PPC digital marketing and content marketing. Which one is better? Which one increases brand awareness and...
What Is Article13/Article17 About, Why Is It Controversial? A few weeks ago, the European Parliament has officially approved the new Copyright Directive. This legal package is supposed to update the European copyright law when it comes to sharing any type...
What Is the Product? Why Does It Need a Description? It’s hard to say exactly how much impact a good product description has because there are not so many studies on the subject out there. But one thing we know...
A few years ago, all a business had to do to run a content marketing campaign was publish a few blog posts. Sounds easy? Times have changed and content copywriting is a lot more elaborate today than it was a...
Transition Words Definition: Why Text Needs Connecting Words Some authors just have that magic touch… You start reading their piece and you suddenly reach the end, thirsty for more. This happens with content that is read so smoothly that the...
Writing a great resume is not an inborn skill. However, with a poorly written one, there is a very slim chance of getting an interview – let alone a decent job. Even with extensive experience and exemplary education, these factors...
What Is Affiliate Marketing? An affiliate marketing definition is a fancy new phrase, but what does it entail? Basically, to define affiliate, one word is enough: attachment. Affiliating to something means attaching to its value. In such a way, affiliates...
Objective Students must develop and submit two originally written papers in the style of a case study in promotional strategy. Each paper must be about an existing business and contain a survey of indepth research on an issue that is...
Happy Valentine’s Day Quotes are relevant each year as the month of February approaches. As a matter of fact, these quotes not only have to do with the feelings of romantic love. There are also such feelings as friendship and...
People’s buying behavior has changed a lot over the past years. We are too busy nowadays to listen to salespeople or read long emails promising a spectacular solution to a problem. Most would rather trust a friend who has already...